MadeByPi

We've just launched an exciting new website for leading DIY brand Ronseal – www.ronseal.co.uk - that offers consumers a no-nonsense, online experience. It's designed to quickly navigate users to the appropriate product for the job and offer useful advice for different types of DIY jobs.  

The site hosts a new project-driven diagnostic tool called ‘Ronseal Recommends’ that advises customers on their DIY requirements. It also features product information, Frequently Asked Questions and DIY Guides that answer those burning DIY questions and offer tips on interior and exterior DIY jobs.

Kate Hodge, product manager for Ronseal said: “The world of DIY can be quite confusing without the right advice and guidance. The new website simplifies the process for customers by assisting them in making the right purchase decisions. MadeByPi and their sister company Principles Agency have achieved our objectives through a collaborative creative and digital approach that puts customers at the centre of the Ronseal brand.”

Paul Lemon, technical director for MadeByPi said: “In order to ensure that the new Ronseal website is technically flexible, we have optimised the site for use on smart phones. This is particularly useful for the growing number of consumers who access the web on the move and whilst in-store, browsing the product range.”